# BuyFormSection

The buy section with the checkout, always shown.

Group: Sales page.

## Fields

- `ctaLabel` (string, optional): The label of every buy button on the page, at most 60 characters. Absent or empty falls back to the guide's purchaseButtonText, then Get the guide.
- `reassuranceText` (string, optional): A short line over the bottom of the checkout photo, or above the checkout without one.
- `imageMediaId` (string, optional): A photo above the checkout in a 3:2 crop, a product- or listing-owned photo of this guide.